About

Introduction

I am a commercial and operating executive with a focus on growth, turnaround, and performance transformation.Over the past decade, I have led businesses across telecommunications and digital services, with full accountability for revenue, EBITDA, market share, and capital allocation in highly competitive and regulated markets.My work has consistently centered on one outcome:

Turning underperforming businesses into sustainable growth engines.

Leadership Approach

I take a hands on, performance driven approach to leadership, grounded in a few principles:

AccountabilityClear ownership of outcomes across teams and functions

ClarityEnsuring strategy is understood and actionable at every level

Speed with disciplineMoving quickly, but with structure and intent

Data led decisionsUsing insight to guide action, not just reporting

Team alignmentBuilding organizations that operate cohesively toward shared goals

I believe high performing teams are built through ownership, transparency, and consistent execution.

Beyond Operations

My background is in computer science, not just business. I hold an MSc in Computer Science with Distinction, specializing in cloud technologies and natural language processing, and spent several years as a Research Scientist researching NLP, web mining, and deep learning for semantic analysis. Earlier in my career I built ARIMA and LSTM forecasting models and a fully automated customer operations chatbot.That technical depth shapes how I approach commercial problems today. I view data and AI not as standalone capabilities, but as tools to improve customer understanding, sharpen decision making, increase efficiency and scalability, and drive measurable commercial outcomes.This is what has let me embed CVM, predictive models, and digital transformation directly into business performance rather than delegating it to a separate technical team. It is a pairing that is uncommon at this level: commercial and operating leadership with genuine hands on data science experience underneath it.

Experience Overview

I have held executive leadership roles across multiple markets, with responsibility spanning consumer and enterprise businesses, mobile, fixed, FTTH, and digital services, sales, marketing, distribution, customer experience, and analytics, and end to end commercial and operating performance.

Virtana Inc.2023 – Present

Chief Operating OfficerLeading enterprise performance across commercial, financial, and operational functions, working closely with leadership and investors on strategy, execution, and growth.

Telecommunications Services of Trinidad & Tobago (TSTT)2023

Chief Commercial OfficerLed full commercial turnaround of a USD $250M business, delivering the first revenue and EBITDA growth in over four years while rebuilding core commercial capabilities.

Digicel Jamaica2021 – 2022

General Manager, CommercialReversed eight years of revenue decline of a USD $350M business, delivering measurable growth in revenue, market share, and customer engagement through localized strategy and disciplined execution.

Digicel Trinidad & TobagoEarlier Career

Head of CVM & AnalyticsBuilt and scaled customer value management (CVM) and analytics capabilities, embedding data-driven decision-making into the commercial organization.

These roles have included full P&L accountability exceeding USD $250M and direct engagement with Boards, regulators, and investors.

Current Focus

I am focused on opportunities where I can contribute at the executive level, particularly in:

Telecommunications and digital services

FMCG and consumer driven businesses

Financial services and adjacent sectors

Emerging and growth markets

I am especially interested in roles that involve:

Business turnaround or transformation

Scaling growth in competitive environments

Building or restructuring commercial organizations

Aligning strategy with execution and performance

If you are building, transforming, or scaling a business, I am always open to connecting.

Let's connect